Afternoon Announcements: Finding Your Brand Promise, Lessons in Content...
Hot off the Press Content Marketing Lessons While Skydiving [Business Insider] You Can’t Automate Engagement [B2C] Terrible Ads Getting More Clicks? [TNW] The Vast Potential of QR Codes [Mobile...
View ArticleMorning Announcements: Marketing to Gen-Y, Creating Content Marketing...
Hot off the Press Five Ways to Market to Gen-Y [Marketing Profs] School Admissions Marketing on Twitter [B2C] Twitter Feeds as Star Wars Scrolls [Bit Rebels] The Atlantic’s Big Augmented Reality Plans...
View ArticleMorning Announcements: Prepping for a Social Media Crisis & Getting Targeted...
Hot off the Press Tech Savvy Skills You Need Before a Social Media Crisis [B2C] 12 Things You Should Not Tweet [eReleases] Getting Targeted Traffic to Your Blog [Blogging Tips] Top 5 Marketing Myths...
View ArticleMorning Announcements: Social Networking Meets B2B Marketing & the Keys to...
Hot off the Press Five Strategies for Marketing on the iPad [Mashable] Health Care Reform & Marketing for Insurers, Hospitals [Ad Age] What Are the Keys to Facebook Marketing? [AllFacebook] The...
View ArticleMorning Announcements: The Grateful Dead Guide to Content Marketing & Social...
Hot off the Press Why Businesses Shouldn’t Block Social Media [MediaBistro] Value of Affiliate Marketing [Econsultancy] Paid Google Search Results & SEO [B2C] The Grateful Dead Guide to Content...
View ArticleMorning Announcements: A Checklist for Effective Ads & Content Marketing With...
Hot off the Press Twitter Introduces Age Verifier [Adweek] Is LinkedIn Looking for a New Look? [LA Times] Under Armour’s Tips for Building a Mighty Brand [Inc.] 7-Eleven’s Marketing Greatness [Duncan...
View ArticleMorning Announcements: Facebook’s Mobile Ads & How to Exceed Customer...
Hot off the Press Facebook Mobile Ads Outperform Desktop, Twitter [Adweek] Comic-Con & Building Brand Enthusiasts [Duncan Daily] Washington Allows Voters to Register via Facebook [Slate] Creating...
View ArticleMorning Announcements: Big Brand Results With Small Biz Budgets & Solid...
Hot off the Press 20 Secs to Capture Viewer Attention in Videos [Fast Co.] Paranormal Activity’s Facebook Campaign [Adweek] The Measure of Content Marketing [Social Media Today] Facebook Stories Site...
View ArticleOnline Video Views Continue to Climb
ClickZ reported today that the U.S. Online Video Rankings for July 2012 showed that 184 million U.S. Internet users watched 36.9 billion online content videos – up from 180 million users in 2011....
View ArticleThe Dichotomy of New Media: Distraction & Content Marketing Outlet
Long before Facebook, Twitter and even MySpace, there was the mass media was divided into three chief categories: print, television and radio. Advertisers ran radio spots, put up billboards and turned...
View ArticleThree Easy Ways to Boost Your Blog’s Visibility and, in turn, Bolster Your SEO
This past May saw the introduction of Penguin 2.0, Google’s latest webspam algorithm. The goal of Google’s algorithm update is to better refine its search queries and provide higher-quality results...
View ArticleMarketing to Mobile Users through Branded Games, Partnerships & Sponsorships
A recent post from the folks at ClickZ looked at the future of mobile and smartphone gaming as it relates to advertising, marketing and branding. Sure, mobile apps are already all the rage – just look...
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